Business Model

The company adopts a business model based on integration between the resources and capabilities of both countries to achieve mutual benefit.
This model is reflected in an integrated value chain that connects producers in Sudan—particularly in the livestock and agricultural sectors—with Egyptian markets, while simultaneously linking Egyptian industries and expertise to the needs of the Sudanese market.

The company acts as a commercial and investment bridge between Egypt and Sudan. It supplies strategic Sudanese products to Egypt (such as live and slaughtered livestock and agricultural crops), while exporting high-value Egyptian products to Sudan (such as processed foodstuffs, pharmaceuticals, fertilizers, and more).

The company invests in joint developmental projects, including livestock and agricultural production in Sudan, as well as logistical infrastructure projects (such as veterinary quarantine zones and slaughterhouses) at the border to facilitate the movement of goods. A portion of the returns is reinvested into developing these projects to ensure the sustainability of supply chains.

Thanks to support from both governments, the company benefits from logistical and procedural facilitations that help it efficiently implement its business model.